The Birth of GandaWin Telly

same as GandaWin Magazine, in video and audio format.

93

Average Conversion Rate

93

Average Conversion Rate

50

Traffic Generated

50

Traffic Generated

In 2016, as internet penetration in Myanmar increased, we noticed a shift in consumer behavior from written to video formats. Recognizing this trend early on, GandaWin faced a critical choice: adapt or risk becoming obsolete. To stay ahead of the curve, we delved into the world of video and audio production, learning the ropes from start to finish and embarked on a six-month incubation period to develop our second media outlet, GandaWin Telly—a platform that complemented our flagship magazine.

With its engaging videos and insightful audio content, GandaWin Telly became an instant hit. The powerful synergy between GandaWin Magazine and GandaWin Telly amplified our reach, solidifying our position as a trailblazer in women’s empowerment.

Our unwavering commitment to delivering top-notch information and empowering narratives resonated deeply, reflecting our ability to adapt and thrive in an ever-changing world. By unlocking the potential of modern Myanmar women through our multimedia platforms, we continue to co-create a society that flourishes with boundless opportunities.

Adapting to audience behaviour change

Since 2016, our audience consuming more video contents than articles. We created GandaWin Telly to serve our audience needs.

Pioneers in positive Social Change

Our audience base shifted towards short form content since 2021. So we changed our format to serve audience needs.

Generation of Healing Program

“Generation of Healing” program was produced to help equip the Myanmar population with Mental Wellbeing tools & techniques. The program garnered 1.7 million impressions, 1 million reachability and 71K engagements.

Statement of the Problems

Crisis fatigue in Myanmar has led to deterioration of population mental health. 2 years of prolonged instability has increased unemployment, deprivation of basic healthcare and education. The lack of psychological safety net has contributed to rise in domestic violence, suicide and hate crimes, job racketeering scams, sexual harassment in public places. GandaWin team talked to 250 people to come up with constructive solution to add value in people’s lives.

Video Podcast Series

How GandaWin got started with Offline Events?

In 2018, we embarked on an extraordinary journey—the GandaWin University Tour.

Our mission: to empower young minds with quality information for informed choices in education and beyond. Covering 30 universities across Myanmar for two consecutive years, we left no stone unturned.

From Medical and Engineering to Pharmaceutical and Nursing, we connected with students from diverse fields, sparking inspiration and igniting possibilities. But it wasn’t just about knowledge-sharing.

 

The GandaWin University Tour became a platform where brands could genuinely understand and serve the needs of these talented individuals. It was a win-win—students found tailored solutions, while brands found a captive audience.
By starting young and fostering a culture of empowerment, we’re shaping a brighter future for all. Two years of doing 60 GandaWin University Tour was a fulfilling journey of growth, connection, and unleashing endless potential.

As our expertise in offline events grew, GandaWin took the opportunity to host meaningful offline events on significant occasions like International Women’s Day and Mother’s Day. These events became powerful platforms for sharing inspiring stories that resonated with audiences and encouraged positive change. We are proud to provide a voice to those who deserve to be heard and to create a community that uplifts and empowers individuals. It slowly became a space for celebrating and amplifying the impactful stories that shape our collective journey.

PROBLEM

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CHALLENGES

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Feedbacks from our happy clients

We understand that actions speak louder than words. That’s why we let our satisfied clients do the talking. Delve into the testimonials below to hear firsthand accounts of the remarkable results achieved by partnering with us.

Let’s discuss how we can collaborate

Congrats on making it all the way down the page! How about we schedule a virtual chat over a nice cup of tea or coffee? We can dive into how we can make your brand shine and take it to the next level of success. Let’s connect and make magic happen!

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